
Studies and Market Research.
Two Studies ( one for the Colleges Sector and other for the HE Sector) for Scottish Development International (SDI) – the International wing of the Scottish Government to identify market opportunities for Scottish Education providers in three cities The project involved undertaking desk research along with primary survey of institutions in Delhi, Mumbai, Managalore, Bangalore, […]
Two Studies ( one for the Colleges Sector and other for the HE Sector) for Scottish Development International (SDI) – the International wing of the Scottish Government to identify market opportunities for Scottish Education providers in three cities
The project involved undertaking desk research along with primary survey of institutions in Delhi, Mumbai, Managalore, Bangalore, Kolkata and Pune. The aim of the projects was to recommend to SDI education institutions in the target cities that offer qualifications in IT/ Computing, Business Studies, Retail, Energy, Hospitality and Tourism, Health Sciences, Life Sciences, Engineering and Built Environment that may be willing to collaborate with Scottish Education institutions to develop partnerships. Such partnerships would be for joint delivery of education programmes, research and development, faculty and student exchange.
Market Research for Executive Education and Training for India undertaken on behalf of UKTI, Government of UK
This project funded by UKTI, was executed through Prothero Limited (Consultant’s associate organisation in UK). The UKTI together with the Department for Innovation, Universities, and Skills (DUIS), has been considering ideas for UK initiatives in executive and management education with India as a basis for presentation and discussion during the Prime Minister’s visits to India in the Autumn of 2007. UKTI and the DUIS have consulted some UK companies and university vice chancellors on a broad concept paper proposing British centres for executive education drawing upon the capabilities of UK education providers in this sector. The concept is based on a general assessment of demand in India for practical management education that will equip existing and prospective managers to operate successfully in an international business environment. The Consultants undertook market research with companies, management institutes, industry bodies, key decision makers in India to ascertain the demand for UK Executive education and training programmes in the country.
Report for Market entry for University of Edinburgh, UK in India
The Consultants were commissioned by the University of Edinburgh to undertake a study that provides them with opportunities for collaboration in India. The main focus of the study was to identify research opportunities and feasibility for the University to establish its office in India. Prothero Limited(Consultant’s associate organisation in UK) assisted in undertaking the study.
American Institute of Foreign Studies (AIFS) – Report and Implementation
American Institute of Foreign Studies had contracted in 2006 Prothero Limited (a UK based consultancy organization – Consultant’s associate organisation in UK) and the Consultants to undertake a detailed study for them to ascertain the possibilities of promoting their programmes in India.
Following the acceptance of the report, AIFS contracted Prothero Ltd and the Consultants later in 2006 to implement the project in India. This involved putting in place a network of staff and consultants across major cities in India that promoted various programmes such as Summer Institute for the Gifted, recruitment of counselors for Camp America, recruitment of Au Pairs and identifying Indian universities with which Study Abroad Programme for American students can be implemented. Two groups of camp counselors participated in Camp America Programme in 2007 and 2008, two batches of students participated in Summer Institute of Gifted Programme in 2007 and 2008 and a few Au Pairs were also recruited. A Study Abroad rogramme had been established at the University of Hyderabad and the first batch of students started their semester abroad in August 2008.
Promotion of Erasmus Mundus Funded European Masters in Life Long Learning(MALLL): Policy and Management: Report and Implementation
The European MALLL programme is delivered by a Consortium of three institutions Department of Education, University of Aahrus, Copenhagen, Denmark, University of Duesto, Bilbao, Spain, Institute of Education, University of London, UK. The Consortium over the last two years were not been able to attract students to the scholarship programme and awarded this project to the Consultants to help promote the programme, attract quality applicants and explore links between quality Indian universities with a view to develop collaborative delivery and research. A good number of quality applications were generated and quality institutions have been put forward to develop links with the Consortium. A future plan of action had been recommended for future follow up.
Market Research for Sheffield Hallam University
The Sheffield Hallam University had retained the services of the Consultants to prepare a report for them to identify opportunities for enhancing the recruitment of students, identify opportunities for their four major schools under which the different departments of the University is grouped. These schools are:
- Arts, Computing, Engineering and Sciences
- Development and Society
- Health and Well Being
- Organisation and Management
The report inter alia recommended the specific subject areas in which there are opportunities for partnerships that should be pursued by each of the four schools, some specific institutions that are interested in developing partnerships with the University and the level and type of partnerships that should be explored by the University. The report also recommended to the University to set up an office in India that would be responsible for networking with agents to facilitate recruitment of students and also help pursue development of partnerships. The University accepted the recommendation of the consultants and the Consultants are responsible for managing the office of the University in India and also advising them on developing partnerships.
Study for HEC Paris for Market entry into India
The Consultants were commissioned by HEC Paris a leading French Management Institute to undertake a study to identify potential for executive education in India and also to advise them on opportunities for establishing their physical presence in India. The study for executive education opportunities was undertaken across six cities in India. This involved primary research, group discussions with HR managers of leading companies in each cities as well as desk research on leading management schools located in the six cities.